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How To Find Organic Keywords Converting That Are Not In Adwords


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#1 geoinct

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Posted 29 June 2012 - 08:56 AM

Does anyone know how to setup a report that will id organic keywords that are converting that are not running in AdWords?

Often there are 100’s of organic keywords converting and having to check to see if they are running in AdWords manually is time consuming.

Having a report that shows if there is no Phrase or Exact match variant running in AdWords would be a be help

If there isn’t one – Sound like a challenge Report Geeks (i'm one too, but a lazy one. If I can give someone an apple to paint the fence white for me, I will)!

George
eVision

#2 Jill Whalen

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Posted 29 June 2012 - 09:09 AM

Sure, that would be simple. Just hit the advanced segment for non-paid keywords and look at your conversions.

[Added]oops sorry, not enough coffee! Just reread what you want. Didn't catch the part about making sure that they weren't also in Adwords.

That sounds a lot more tricky and not even sure if it's possible.

#3 MarkeD_NetBooster

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Posted 31 August 2012 - 11:17 AM

AFAIK No GA report can do this within the interface of GA for any reasonable amount of keywords, so I export SEO keywords and then PPC keywords, plonk it in Excel/GoogleDocs and use
=COUNTIF(A1,B:B)
functions to flag the keywords

Edited by MarkeD_NetBooster, 31 August 2012 - 11:17 AM.





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