Looking for a report to see at what time of day an AdWords budget is being exhausted
Does Anyone Know How To Create A Report To Analysis Time Of Day A Budget Is Getting Exhausted
Started by
Kevin Gallagher
, Jun 14 2012 07:54 AM
3 replies to this topic
#2
Carrie Hill
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Posted 18 July 2012 - 09:46 AM
Hi Kevin,
Are your AdWords and Analytics connected correctly? There is a report under "Advertising" and "Adwords" in Google Analtyics that is called "Day Parting" - this shows your Google AdWords traffic by hour of day. You should be able to see a trend here. You can also have this emailed to you each day.
You can also set up a custom alert within AdWords to let you know when your budget is exhausted for the day. I would set up an alert in Adwords to warn me when 90% of my budget has been spent, you can then filter those emails and look at the time of day they were sent. There is some lag time in there, though - so be careful basing your analysis on the time of day you got the email.
Hope this helps, were you looking for something more robust?
Are your AdWords and Analytics connected correctly? There is a report under "Advertising" and "Adwords" in Google Analtyics that is called "Day Parting" - this shows your Google AdWords traffic by hour of day. You should be able to see a trend here. You can also have this emailed to you each day.
You can also set up a custom alert within AdWords to let you know when your budget is exhausted for the day. I would set up an alert in Adwords to warn me when 90% of my budget has been spent, you can then filter those emails and look at the time of day they were sent. There is some lag time in there, though - so be careful basing your analysis on the time of day you got the email.
Hope this helps, were you looking for something more robust?
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